Luxury car dealerships are no longer competing only on vehicles — they’re competing on experience. Today’s customers expect more comfort, more engagement, and more hospitality during service visits and sales consultations. As brands sharpen their focus on loyalty and satisfaction, dealerships are adding premium amenities designed to make every moment memorable. That’s where Zwirly — the automated countertop soft-serve system — is becoming a standout addition for modern automotive groups.
Why Top Dealership Groups Are Choosing Zwirly
Luxury brands like Mercedes-Benz, Lexus, BMW, Porsche, Audi, Infiniti, and Cadillac invest heavily in customer experience. From upgraded lounges to concierge-level service, every detail matters. Zwirly enhances that experience by offering a premium, self-serve dessert option that customers instantly notice — and remember.
Why Dealership Groups Love Zwirly
1. A Memorable Amenity Customers Actually Talk About
Most dealership perks blend into the background, but soft serve stands out.
Customers enjoy:
- A treat while waiting for service or financing
- A fun break during the buying process
- A shareable moment that elevates the dealership experience
Families love it. Service guests appreciate it. And dealership staff consistently report that customers mention it in conversations and reviews.
2. No Health Permits Needed — It’s a Free Amenity
Because dealerships give soft serve away for free and do not sell it, most jurisdictions do not require traditional food-service permits.
This removes one of the biggest barriers that typically comes with adding a food program.
No permit stress.
No paperwork.
No regulatory overhead.
Just a simple, premium amenity.
3. A Premium Experience That Matches a Premium Brand
Auto groups spend millions on:
- Lounge upgrades
- Showroom renovations
- Customer retention programs
- CSI and sales satisfaction metrics
Zwirly enhances these investments with a zero-labor soft serve solution that feels modern, elegant, and effortless:
- Premium soft serve at the push of a button
- No added staff
- No service disruption
- No ongoing management
It enhances the brand perception in a way that feels upscale — without being expensive or operationally heavy.
4. Perfect for Large Dealership Groups With Multiple Locations
Groups such as AutoNation, Penske, Lithia, Group 1, and Sonic Automotive prioritize scalable solutions that can be deployed across dozens of rooftops.
Zwirly is built for exactly this:
- Consistent automated experience
- Simple installation
- Nationwide technician support
- Remote monitoring through the Zwirly Cloud
- Predictable monthly consumable usage
It’s one of the easiest hospitality upgrades to roll out across 20, 40, or even 100+ stores.
5. A Better Customer Journey = Higher CSI Scores
Customer Satisfaction Index (CSI) scores drive dealership success — and Zwirly directly supports them.
Zwirly improves:
- Perception of wait time
- Overall satisfaction
- Family-friendly appeal
- Lounge experience quality
When customers enjoy a soft-serve treat, they feel the wait time is shorter and the overall visit more enjoyable — boosting CSI naturally.
Why Zwirly Belongs in Every Dealership Lounge
Dealerships don’t need more staff or more complexity.
They need high-value experiences that customers notice, remember, and associate with premium service.
Zwirly provides:
- A memorable, premium amenity
- Zero labor requirements
- Zero permit hassle
- Easy rollout across multiple rooftops
- A modern touch that enhances customer loyalty
It’s one of the simplest and most impactful upgrades a dealership can add to elevate the customer experience today.
👉 Learn more at www.zwirly.com